Uganda Tourism Board (UTB) on Wednesday kicked off “Back to the source tours” initiative as a way of promoting tourism. This initiative was kicked off at Murchison falls National Park in north-western Uganda.
According to the UTB Public Relations Officer, Ms Sandra Natukunda, the initiative seeks to craft itineraries that speak to the African-American cultural, travel requirements as Uganda continues its efforts to market its key source of revenue.
“We are privileged to have Ms Koshie Mills in our initiative. In her work, she has created the Diaspora Dialogues movement and platform to mend the gaps between Africans from the continent and African descendants within the Diaspora which comes at a time she is looking to create new destinations for African Americans to travel and find a connection to their roots and identity. As UTB we think this platform to help us promote tourism,” she said.
“The Dialogues intend to ignite the long overdue conversations needed to create a better understanding of our different experiences but shared identity,” Ms Natukunda added.
Ms Koshie Mills talked about her tour experience in Uganda. “Am so much excited with the Giraffes and the boat cruise around Murchison falls. I had not known much about Uganda until I saw its beauty and I am like why don’t we know about this because really Uganda is the Pearl of Africa,” she said.
The tour initiative on Thursday continues to Kidepo Valley National Park in Karamoja region with a boat ride on the Narus River, a Karimojong cultural experience and a highlight trip to Fort Patiko (a key place during the Arab slave trade in Uganda).